What exactly is a “Private label” spirit and who can benefit?

A private label spirit is a completely custom spirit made specifically for retailers with an existing customer base looking to expand their offerings, promote their brand, or increase their profit margins.

“Private label” is distinct from “private brand.” Due to federal regulation, retailers are not allowed to own a brand themselves. However, they may have a brand created for them by a spirits producer, thus giving retailers the opportunity to offer their own brand with our spirits. We design the label to the retailer’s specification, ensuring the desired branding message is communicated to the consumer.

Many types of retailers can benefit from private label spirits, including:

Some of these benefits include:

• Extending your brand identity
• Associating your brand with ultra premium spirits
• Lowering costs and increasing profit margins
• Distinguishing you from your competition
• Increasing customer satisfaction, resulting in more repeat customers

Unlike most producers, Terressentia does not require minimum orders, signing of long-term contracts, or up-front fees. Our TerrePURE® technology allows us to work in small batches without sacrificing quality or speed to market. Additionally, we will arrange with a distributor in your area to guarantee you a per case price.

Steps in the creation of a line of private label spirits
What our customers say
What makes Terressentia the best choice for creating premium spirits